Web 1.0
Web 1.0 was an early stage of
the conceptual evolution of the World Wide Web, centered around a top-down approach to the use of the web and its user interface. Socially, users could only view web-pages but not contribute to the content of the webpages. According to Cormode, G. and Krishnamurthy, B. (2008):
"content creators were few in Web 1.0 with the vast majority of users simply acting as consumers of content."
Technically, Web 1.0 webpage's information is closed to external editing. Thus, information is not dynamic, being updated only by the webmaster. Economically, revenue generated from the web was made by concentrating on the most visited WebPages, the head and software's cycle releases. Technologically, Web 1.0 concentrated on presenting, not creating so that user-generated content was not available.
History
The hyperlinks
between webpages
began with the release of the world wide web to the public in 1993,[3]
and describe the Web before the "bursting of the dot-com
bubble" in 2001. Even so the terms web 1.0 and 2.0 were given birth
together. Web 2.0 capabilities were present in the days of Web 1.0.
Since 2004, the term "Web 2.0" characterizes the changes to the social web, especially the current business models of sites on the World Wide Web.
Characteristics
Terry
Flew, in his 3rd Edition of New Media described what he believed to
characterize the differences between Web 1.0 and Web 2.0:"move from personal websites to blogs and blog site aggregation, from publishing to participation, from web content as the outcome of large up-front investment to an ongoing and interactive process, and from content management systems to links based on tagging (folksonomy)".
Flew believed it to be the above factors that form the basic change in trends that resulted in the onset of the Web 2.0 "craze".[5]
The shift from Web 1.0 to Web 2.0 can be seen as a result of technological refinements, which included such adaptations as "broadband, improved browsers, and AJAX, to the rise of Flash application platforms and the mass development of widgetization, such as Flickr and YouTube badges".
As well as such adjustments to the Internet, the shift from Web 1.0 to Web 2.0 is a direct result of the change in the behavior of those who use the World Wide Web.
Web 1.0 trends included worries over privacy concerns resulting in a one-way
flow of information, through websites which contained "read-only"
material. Now, during Web 2.0, the use of the Web can be characterized as the
decentralization of website content, which is now generated from the
"bottom-up", with many users being contributors and producers of
information, as well as the traditional consumers.
To take an example from above, personal web pages were common in Web
1.0, and these consisted of mainly static pages hosted on free hosting services
such as Geocities.
Nowadays, dynamically generated blogs and social networking profiles, such as MySpace and Face book, are more popular, allowing for readers to comment on posts in a way that was not available during Web 1.0.
At the TechNet Summit in November 2006, Reed Hastings, founder and CEO of Netflix, stated a simple formula for defining the phases of the Web:
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Web 1.0 design
elements
Some design elements of a Web 1.0 site include:- Static
pages instead of dynamic user-generated content.
- The
use of framesets.
- The
use of tables to position and align elements on a page. These were often
used in combination with "spacer" GIFs (1x1 pixel
transparent images in the GIF format.)
- Proprietary
HTML extensions such as the <blink> and <marquee> tags introduced during the first browser
war.
- Online
guest books.
- GIF buttons,
typically 88x31 pixels in size promoting web browsers and
other products.
- HTML
forms sent via email. A user would fill in a form, and upon
clicking submit their email client would attempt to send an email
containing the form's details.
Web 1.0.
Web 1.0 was the
first generation of the Web.
During this phase
the focus was primarily on building the Web, making it accessible, and
commercializing it for the first time.
Key areas of
interest centered on protocols such as HTTP, open standard markup languages
such as HTML and XML,
Internet access through ISPs,
1.
the
first Web browsers,
2.
Web
development platforms and tools,
3.
Web-centric
software languages such as Java and Javascript,
4.
the
creation of Web sites,
5.
the
commercialization of the Web and
6.
Web
business models, and
the growth of key portals on
the Web.
·
Top 10 reasons
why it should be called "web 1.0" or something similar
Incredibly, people
are thinking this is the first big, huge, jump from what we had - but guess
what? It's not the first time.
Top ten things that changed long before anybody even knew of "Web 2.0":
1) We went from ARPANET to the Internet.
2) We went from bulletin boards and a protocol called "gopher" to webpages and http.
3) We started using Hypertext Markup Language.
4) We started using XML & CSS instead of plain HTML.
5) Development of TCP/IP.
6) DNS instead of plain IP addresses.
7) Unicode instead of plain DOS text.
8) Email.
9) Instant Messaging.
10) Wireless access.
This isn't the first - and certainly won't be the last - time that we've experienced new technologies during the development of the Internet.
Top ten things that changed long before anybody even knew of "Web 2.0":
1) We went from ARPANET to the Internet.
2) We went from bulletin boards and a protocol called "gopher" to webpages and http.
3) We started using Hypertext Markup Language.
4) We started using XML & CSS instead of plain HTML.
5) Development of TCP/IP.
6) DNS instead of plain IP addresses.
7) Unicode instead of plain DOS text.
8) Email.
9) Instant Messaging.
10) Wireless access.
This isn't the first - and certainly won't be the last - time that we've experienced new technologies during the development of the Internet.
"Web 2.0"
is simply a marketing tool and a name for the conferences of O'Reilly, pure and
simple.
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